How To Increase E-Commerce Conversions | Darshan Sonar Digital

seo February 13, 2020 1 Comment


E-commerce is a session for any kind of business or commercial transaction. That includes the transfer of data beyond the Internet. Ecommerce marketers also can use SEO, social media, emails and all the sources which include in digital marketing. The intent of this step is to attract visitors and promote purchases online. That is to say, e-commerce marketing is the act of driving awareness and action toward a company that trades its product or service electronically. It can use social media, digital content, search engines, and email campaigns to attract visitors and facilitate purchases online. Below I am elaborating all about how to increase e-commerce conversion by 85%.

So keep engaging with us to gain incredible knowledge of e-commerce marketing.

Target Audience:

The first thing of every business and marketing is to advertise your product in your target audience. Then find a unique angle to define your product to your audience. You can identify your audience by their age, gender, and location. Moreover, you also understand their hobbies, affinity categories, goals, challenge, values, and concerns.

You can choose a digital marketing company by spending money to manage the primary and secondary analysis. And also you can do by yourself in five minutes. Because we are starting up with no money or resources, I think we should do it individually.

First of all, you have to prepare a google sheet to store your data on it. Then search the panel for specifying your product. In any SEO, put the name of the product in URL and just click on of these. If you locate a great listing… Then you want to base your persona on the persons who really purchase your services.

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Make your sales cycle easy:

There are several e-commerce sites are there and each company has its own sales cycle. If you are the owner of e-commerce compony then find take a moment and watch firstly, how much time it takes to make a purchase? Secondly, Knowing how customers move through your sales process can be helpful so that you can create the best e-Commerce marketing strategies possible. If you don’t know how long it takes a client to close your sales cycle it will be difficult to pinpoint which platforms you should be advertising on, when you should be aggressively retargeting or sending emails. Does your shopper convert in a week, a month, a year? Describing your selling cycle will need some research as well as testing. Once you have this down you can move on to our next e-commerce marketing strategies.

Keyword research for e-commerce SEO:

Keyword research for e-commerce SEO is the cycle of recognizing the keywords that your prospective buyers are searching and using to locate companies similar to your marketing the products that you do. Aways optimize your product pages even it is ranking on the top of the SEO, keyword research is an essential component of the process. So choose them carefully.

Found the best keywords for your website:

The first which comes first is finding the best keyword for your product. The theory here is to go obtain out whole the phrases that your website is ranking toward, but is not at the top of the SEO. Then you can find out the keyword for your website through the After you export this list, you can build links to these pages, re-optimize them, and build quick wins in your traffic!

Email marketing strategy:

Email marketing is a powerful weapon for the target audience in e-commerce enterprises. But some of that thought that email becomes the old technique and can’t be work in the huge crowd of advance social media web. It’s not like that.

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Moreover, when it comes to customer acquisition, email is far effective than Facebook and any other social media. Your most important business asset is a large list of people who can’t wait to hear from you. You want them excited to observe what you are up to next and active to start at the same time! Email makes that probably more than any other platform.

Product videos:

Product Videos are a necessary accessory to any e-commerce product listing. Let your possible shoppers observe their next purchase in a high definition, narrated video. Whether your goods are listed on Amazon, eBay, or your own site, a professional product video can provide the extra wow-factor needed to convert viewers into purchasers. Let us showcase your product’s value to its absolute with impressive 30-second product feature videos.

How To Increase E-Commerce Conversion By 85%

What do we need to keep in mind to make a good video?

From the time of traditional television advertisements in the 1960s to today’s YouTube, Snapchat, Vimeo, and even Facebook Live, it’s no mystery that video has shifted an important part of our everyday lives. So below I mentioned necessary need to make a good video.

First of all your Product should be filmed professionally in high definition quality. Then prepare a video script and go through it properly. While editing place your branding logo in it. Most importantly make sure your video should be gone over 30 Second. Then run the video on your e-commerce site, Amazon, eBay, or anyplace.

The amazon accompaniment:

Make a film on the product and If you don’t have a film upon your product on your Amazon listings then you are already backward the competition. Fortunately, there are some sites who blame that their product videos execute for the excellent pairing to any Amazon listing. Also, they mention that their videos are engaging, affordable, and focus on the data your customers are looking for. So don’t be late to make your product video if you don’t know then contact any graphic designer by visiting their website.


By reading the above post I hope you understand How To Increase E-Commerce Conversion By 85%

You can leave a comment in below comment section if you need any assistance regarding the above post (How To Increase E-Commerce Conversion By 85%). We look forward to helping you.

Ready to start your social media marketing. Or else want to perform strategy practically with me you can just fill-up the form below so that I can get in touch with you. Darshan Sonar Digital is the 1st Corporate Digital marketing course in Pune.

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Comment (01)

  1. February 16, 2020

    Great content! Super high-quality! Keep it up! 🙂


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